Fiat Grande Punto
June 18, 2009 |10:45 | Fiat By : Team X
Fiat has finally launched its Grande Punto on the Indian roads. The car will be manufactured at Fiat’s state -of-the-art Ranjangaon plant near Pune.Grande Punto, is popular in Italy, Germany and Brazil and having sold over 16-lakh units globally.
Fiat India Automobiles Ltd (FIAL) CEO Rajeev Kapoor said: “The launch of the Grande Punto marks a new milestone for Fiat in India as we bring the quintessentially Italian design to Indian shores.”
The 1.2-litre petrol variant of Grande Punto has been priced at Rs. 3.99 lakh (ex-showroom, Delhi), at the same time, three other petrol variants with 1.4-litre engines are priced between Rs. 4.66 lakh and Rs. 5.61 lakh.
Its four variants with 1.3-litre multijet diesel engines are priced between Rs. 4.85 lakh and Rs. 6.11 lakh.The company plans to export Grande Punto and also sedan Linea from this month-end, starting from South Africa, Pakistan and Sri Lanka.

In Brazil, the Fiat Grande Punto has been elected Carro do Ano 2008 by a panel of 37 journalists from the country’s national specialist press. The Grande Punto scored 235 compared with the Citroen C4’s 208 points, Nissan Sentra’s 152, Renault Logan’s 146 and the Chevrolet Vectra GT’s 134.
Fiat has had difficulty in breaking through the glass ceiling above supermini sized cars. It isn't alone here - some specialist Japanese carmakers concentrate on smaller cars and some other marques around the world also do poorly in family size car sales.However, Fiat must accept responsibility for major errors with their bigger cars in the past - poor build quality, reliability, and some price marketing policies have damaged the residuals and brand value for models above supermini size. You've got to go Ben Dunne style and try to openly wipe the slate clean. In the motoring arena, last week, Renault admitted errors with their previous Lagunas and clearly defined that there is no comparison with the much higher quality new model.In these situations, you must put your hands up to a well educated and discerning car buying public. Mistakes from the past must be openly admitted to and a line drawn in the sand. Then with the air cleared, you move on!With that all said, Fiat’s new 5-door Bravo, which has just arrived in Ireland, certainly appears to be a fine car with many excellent power options. As previously referred to, this new range marks the company’s return to the largest segment of our new car market. Cars in this class account for over 30 per cent of the total new car sales. Within this sector, hatchbacks are far more popular than saloons with 3-door hatchbacks accounting for 10 per cent of sales and 5 door hatchbacks, such as the new Bravo, account for 53 per cent of segment sales.Eight versions of the new 5-door Bravo are available from launch, with a choice of four engine sizes (1.4 16v 90 bhp, 1.4 16v T-jet 150 bhp, 1.9 8v M-jet 120 bhp, 1.9 16v M-jet 150 bhp) and four trim levels (Active, Dynamic, Emotion, Sport). Three further versions using the sparkling 120 bhp T-jet engines will join the range in November.


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